Calvin Klein’s perfume marketing campaign for Eternity Fragrant Essence artfully captures the intimate connection between Idris Elba and his spouse, Sabrina. The highly effective portraits, shot by famend photographer Mert Alas, function the backdrop for the launch, with the black and white imagery setting the stage the place emotion and scent intertwine.
Calvin Klein Eternity Fragrant Essence Commercial
The marketing campaign is as a lot concerning the sensory journey as it’s about visible affect. Idris Elba, reprising his position as a Calvin Klein muse, embodies the Eternity Fragrant Essence for Males, his presence characterised by poise and quiet depth.
Sabrina’s sleek composure enhances Idris, mirroring the perfume’s twin nature: refreshing juniper and clean coconut. The portraits, although easy, trace on the perfume’s complexity, with high notes of lemon and Sichuan pepper, a coronary heart of coconut and lavender, and a base of cardamom, patchouli, and Virginia cedar.
Calvin Klein Eternity Fragrant Essence’s marketing campaign focuses on the magnetic pull between two folks. Their shared glances and the house between them turn into a canvas the place the story of Eternity Fragrant Essence unfolds, highlighting a perfume that encapsulates each the timeless and the up to date.