Gucci’s newest marketing campaign, “Gucci is a Feeling,” artfully captures the spirit of tennis whereas celebrating Jannik Sinner’s dynamic journey on and off the court docket. As Gucci’s international model ambassador, Sinner’s third 12 months with the famend trend home is commemorated by a collection of placing visuals that mix the grace of tennis with Gucci’s signature type.
Jannik Sinner for Gucci is a Feeling Commercial
Photographed by Riccardo Raspa and artwork directed by Riccardo Zanola, the Gucci commercial vividly portrays Sinner’s athletic persona, wearing sporty tennis apparel, towards the colourful backdrops of clay, grass, and laborious tennis courts.
The marketing campaign attracts inspiration from Gucci’s wealthy tennis heritage, relationship again to the Nineteen Seventies when the model first explored tennis-inspired trend.
Gucci’s pictures pay homage to the model’s lasting connection to tennis, showcasing its iconic duffle baggage alongside Sinner’s pure poses. Moreover, the marketing campaign’s aesthetics replicate a classy interaction of classic and fashionable types that attraction to nostalgia and the up to date gaze.
