Tommy Hilfiger embarks on a vibrant journey to Charleston, South Carolina, for its summer season 2024 marketing campaign. The long-lasting trend model highlights its summer season necessities, setting the scene with the backdrop of the picturesque Southern state.
Tommy Hilfiger Summer time 2024 Marketing campaign
For this season, Tommy Hilfiger has enlisted the fascinating presence of Michael Rainey Jr., Noah Beck, and Madelyn Cline because the faces of the commercial. Hilfiger explains, “Their collective expertise and affect is magnetic, and every embodies the spirit that defines our assortment—timeless and easy model.”
Photographed by Terrence Connors, the advert captures Rainey and Beck in quintessential Tommy Hilfiger items. The gathering displays a timeless enchantment, from traditional Oxford shirts to fashionable shorts.
Light-weight outerwear provides versatility to the lineup, guaranteeing each bit transitions seamlessly from day to nighttime.
The marketing campaign photographs, set towards Charleston’s serene seashores and luxurious greenery, exude a relaxed but polished aesthetic, showcasing the easy model that Tommy Hilfiger champions. Hilfiger states, “We’re bringing ahead a set that celebrates the traditional American summer season and mixing it with our signature crimson, white and blue.”
