Ruroc presents the newest additions to its ATLAS 4.0 Monitor helmet collection: Three new nationwide flag graphics that embody the spirit of fashion, velocity and patriotism.
Designed for riders who crave first-class security and efficiency requirements together with a daring expression of nationwide pleasure, Ruroc’s newest ATLAS 4.0 Monitor additions will stand out each on and off the observe.
“Following the large success of the ATLAS 4.0 Monitor launch final yr, we’re excited for this recent design drop forward of 2024’s using season,” mentioned Davy Thomas, Ruroc’s Chief Advertising and marketing Officer. “It’s a lineup that has been impressed by iconic nations within the racing scene which have supplied a few of the world’s best riders over time.”
UNION JACKWith a robust bike tradition that extends past the racetrack, the enduring Union Jack represents the UK’s important and revered place within the heritage of bike racing, from champion riders to iconic tracks and races. The regent colors of the Union Jack stand robust towards the royal blue liquid carbon shell.
STARS AND STRIPESPaying homage to the American spirit of freedom and journey and its many iconic racers who’ve flown the flag excessive in worldwide competitors, the enduring crimson, white and blue of the Stars and Stripes flag shine vivid towards the black shell with uncovered carbon weave, making a robust assertion of mixed efficiency and patriotism.
TRICOLORECapturing the essence of Italian aptitude and class, the Tricolore flag design for the ATLAS 4.0 Monitor is a logo of a nation obsessive about velocity. The crimson, white and inexperienced of il Tricolore stand out among the many black carbon weave shell for unmistakable model and nationwide pleasure.
Launched to the ATLAS 4.0 vary final yr, Ruroc’s first track-focussed helmet is optimised for velocity and efficiency, that includes the brand new T300 light-weight carbon fibre shell, saving 15% over the ATLAS 4.0 road-going shell, whereas lowering the general weight significantly too. By way of 1000’s of hours of improvement within the lab, within the wind tunnel and on the observe alongside British rider Taylor Mackenzie, the ATLAS 4.0 Monitor helmet additionally options track-approved developments like a DD-ring chinstrap, optimised aerodynamics, efficiency spoiler, moisture-wicking liner and an higher visor seal to cope with the intense variations between inner and exterior temperatures on observe.
The ATLAS 4.0 Monitor helmet comes customary with a transparent and tinted visor, plus Pinlock 120 XLT. Shockwave suitable. ACU Gold, ECE 22.06, and DOT FMVSS 218 licensed.
The ATLAS 4.0 TRACK ‘Flap Drop’ might be accessible from February 21, solely on-line at www.ruroc.com, with costs ranging from £550 / €650 / $625.
