Genesis simply pulled the wraps off two putting new idea automobiles on the 2025 Seoul Mobility Present — introducing the Genesis X Gran Coupe Idea and Genesis X Gran Convertible Idea. Each fashions are primarily based on the model’s G90 flagship car and mark a step ahead in Genesis’ imaginative and prescient for emotional luxurious and design-forward innovation.
Introduced on the KINTEX conference middle underneath the theme “Unfold a New Period of Genesis,” the debut additionally served as a second for the model to replicate on a previous decade of progress whereas wanting towards the long run.
“Within the 10 years since our launch, Genesis has been devoted to delivering its distinctive values to greater than 1.3 million clients worldwide,” stated Mike Music, International Head of Genesis. “We goal to grab this chance as a launchpad for a brand new decade, showcasing fashions that embody Genesis’ pursuit of high-performance know-how and future luxurious design.”
Flagship Inspiration, Elevated Design
The Genesis X Gran Coupe and X Gran Convertible signify the corporate’s effort to discover unique car typologies — the coupe and convertible — with their very own distinctive expressions of the model’s design DNA.
The X Gran Coupe Idea leans into the model’s interpretation of athletic magnificence with a low-slung, sculpted roofline and proportions harking back to traditional grand tourers. Impressed by the Mediterranean olive tree, the coupe’s inside and materials selections replicate pure luxurious, pairing sustainability with craftsmanship.
The X Gran Convertible Idea brings a distinct type of vitality. With styling influenced by the essence of high-quality wine from Southern Europe, it’s a design meant to evoke richness, freedom and open-air driving. The open-top format is matched by an exterior coloration that mirrors pressed grapes, whereas the inside makes use of deep, Cabernet-inspired tones to set an expensive temper.
“Every automobile is a novel expression of Genesis’ luxurious ethos designed to offer a complicated and immersive driving expertise,” stated Ilhun Yoon, Head of the Genesis Design Heart.
Design Particulars That Communicate Louder Than Phrases
Genesis didn’t maintain again on the visible signatures. Each ideas characteristic Genesis’ Two-Line signature headlights, which now lengthen dramatically throughout the fenders, emphasizing their extensive, planted stance. The entrance finish blends these lights with a Crest Grille that’s been up to date with a mesh sample impressed by woven steel strings.
From the facet, the lowered rooflines and lengthened doorways give each automobiles a daring, flowing profile. Frameless home windows drop fully, creating an uninterrupted look, whereas sculpted fenders and aerodynamic facet panels visually push the automobiles nearer to the bottom.
The wheel designs take a bespoke strategy for every automobile. The coupe’s wheels characteristic a 5 double-spoke design with a layered end that catches gentle from each angle. The convertible opts for a extra dramatic five-star look with a sculptural, cross-sectioned look that highlights its athleticism. In each, the deep-dish building and widened stance give the automobiles a extra aggressive, planted look.
On the rear, the design stays clear and futuristic. The acquainted Two-Line taillights make a return, now built-in with flush Genesis logos and retractable rear cameras. Tailpipes are tucked neatly right into a slim rear fascia, and a ducktail spoiler caps off the glossy rear profile. A gesture-based trunk system replaces buttons completely, underscoring the model’s give attention to seamless interplay.
Inside Themes: From Olive Timber to High quality Wine
The X Gran Coupe’s inside leans into sustainability and pure supplies. The cabin is trimmed with microperforated olive wooden veneer, and the scent of naturally tanned leather-based produced from byproducts of Italian olive oil manufacturing units a particular tone. A completely quilted leather-based roof, olive leaf-motif flooring mats, and stitched tunnel console add to the artisanal vibe.
In distinction, the X Gran Convertible goes deeper into temper and richness. The grape-colored cabin options clay-toned crystal accents on the wheel, console, and vents. Paired with soft-touch supplies all through, the general really feel is opulent with out being flashy. Genesis designers aimed to create a way of immersion via coloration and texture, quite than overloading with tech.
Centered Driving, Considerate Particulars
Each automobiles goal to raise the driving expertise via refined design strikes. The steering wheel encompasses a patterned aluminum decrease spoke, echoing the detailing of the inside’s tactile controls. Built-in screens within the seat backs, rear-seat shows, and flush-mounted air vents supply a clear look that doesn’t sacrifice tech.
On Show Now on the Seoul Mobility Present
Should you’re in Korea, each idea automobiles are on show on the Genesis sales space on the Seoul Mobility Present, working via April 13. Alongside them, you’ll additionally discover the GV60 Magma Idea, GV80 Black, the refreshed GV60 and GV70, and the G90.
For Genesis, these two ideas aren’t simply design research — they’re a glance into the model’s subsequent period. And primarily based on first impressions, it’s an period that blends luxurious, magnificence, energy, and individuality in a approach that’s laborious to disregard.