Brioni’s spring-summer 2025 marketing campaign, “Dwelling Class,” frames trendy dressing with a simple method. Class is now not reserved for particular events however turns into an intuition woven into each day life.
Fashions Daniel Liu, Edoardo Sebastianelli, Jonas Mason, and Will Chalker entrance the brand new commercial, showing earlier than the lens of Jeremy Everett, with styling by James Valeri.
Brioni Spring/Summer time 2025 Marketing campaign
The newest Brioni assortment strikes with quiet confidence, embracing tender tailoring and a restrained palette of browns, greys, and deep blues, punctuated by aqua inexperienced—an homage to the Scuola Romana painters. Each bit is designed for ease, enveloping luxurious within the weightless drape of a jacket, the fluidity of relaxed suiting, and the tactile softness of knitwear.
Brioni’s contemporary tailoring, worn with a crisp but unstructured ease, embodies timeless refinement. In the meantime, a monochrome ensemble in textured gray—that includes a relaxed blazer and drawstring trousers—blurs the strains between informal and formal.
A standout of the season, Brioni’s cream swimsuit, anchored by a striped shirt and a silk tie, radiates classicism with a contemporary air. For outerwear, it’s understated but commanding, as seen in a lightweight gray trench with navy distinction lining.
With craftsmanship at its core, Brioni’s spring-summer 2025 assortment is an train in refinement with out extra. It’s a wardrobe that doesn’t demand consideration—it earns it.
