Tommy Hilfiger introduces its newest model ambassadors—Thai T-Wave stars Fourth, Gemini, Phuwin, and Pond. This collaboration bridges the daring vitality of Thailand’s rising skills with the model’s iconic American fashion.
Captured by Wasu Sukatocharoenkul, the marketing campaign options the quartet styled in items from Tommy Hilfiger’s pre-spring 2025 assortment. As the style model embraces Thai artistry, this marketing campaign highlights a world imaginative and prescient rooted in timeless fashion.
Tommy Hilfiger Pre-Spring 2025 Marketing campaign
Fourth embraces Americana fashion in a varsity jacket paired with ivory pants and leather-based boots. “Becoming a member of the Tommy household appears like the following step in a good looking journey,” he shares. “It’s an unbelievable alternative to develop and evolve with a model that has such a wealthy legacy of working mixing popular culture and trend.”
Gemini sports activities a striped sweater layered over a collared shirt, providing a contemporary tackle collegiate appeal. “Turning into a part of Tommy’s world motion is greater than a milestone—it’s a dream come true,” the singer expresses. “I’ve all the time beloved how Tommy Hilfiger offers classics a contemporary twist, so working with this iconic model feels surreal.”
Phuwin’s cable-knit sweater and brown corduroy ensemble channel a contemporary rustic vibe. “What makes this so particular is sharing the second with my T-Wave brothers,” conveys Phuwin. “We’re all on this collectively, and to be a part of the Tommy household alongside them makes it much more significant.”
Pond’s look combines blue outerwear with crisp white sneakers, a nod to Tommy’s preppy roots. “To be a part of the Tommy Hilfiger story, a model with such world affect, is really an honor,” notes Pond. “This partnership is extra than simply about fashion, it’s about taking our tradition to the world.”
