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Navigating the brand new period of digital healthcare can really feel like swiping via an limitless sea of apps and guarantees. That feeling is what introduced Hims to the desk.
Hims is the San Francisco-based telehealth model that has redefined how trendy males (and ladies) strategy private wellness. Initially tackling taboo subjects like hair loss and erectile dysfunction, Hims has since expanded into psychological well being, skincare, weight reduction, and even major care—with a modern, subscription-based mannequin to match.
With practically two million subscribers and a valuation hovering into the billions, it’s clear the model isn’t using a pattern, it’s shaping the way forward for healthcare. However does it truly ship? On this Hims evaluate, we’ll break down the platform’s companies, strengths, and the criticisms you need to know earlier than signing up.
Key Takeaways
Handy, discreet care: Hims makes accessing therapies for hair loss, sexual well being, psychological wellness, and even weight administration remarkably straightforward—no ready rooms, no awkward conversations.
Subscription-first mannequin: Month-to-month deliveries hold medicines and coverings on autopilot, however you should definitely learn the fantastic print—some customers have discovered the subscription system difficult to cancel.
Increasing into weight reduction and first care: Hims now gives compounded GLP-1 medicines (suppose: a extra reasonably priced Ozempic different) and broader well being companies, signaling a critical play for long-term relevance.
Quick development, however some criticism: Whereas Hims is praised for accessibility, critics warn that medication-focused care can generally come on the expense of deeper, extra holistic well being approaches.
Backside line: Should you’re in search of comfort and simple options to frequent wellness considerations, Hims delivers. Simply be sure to perceive the constraints—and know when a full checkup with a conventional supplier would possibly nonetheless be the smarter transfer.
Overview of Hims
In regards to the Model
Launched in 2017, Hims rapidly disrupted the standard healthcare mannequin by providing a modern, digital-first different for males’s wellness. Primarily based in San Francisco and now publicly traded, Hims connects customers to board-certified suppliers via its telehealth platform, delivering prescription and over-the-counter therapies on to their doorsteps.
Initially finest identified for addressing hair loss and erectile dysfunction, the model has since expanded into psychological well being, dermatology, weight administration, and first care companies. With over 2.2 million lively subscribers and over $1 billion in annual income as of 2024, Hims has turn into a cornerstone of the rising direct-to-consumer well being market. The corporate’s repute hinges on two pillars trendy customers crave: discretion and comfort—with unmarked shipments and versatile subscription plans designed to eradicate the hassle of in-person visits.
Product Overview
Hims’ product line is each wide-ranging and medically-backed. On the prescription aspect, customers can entry FDA-approved medicines for hair loss (like finasteride), erectile dysfunction (reminiscent of sildenafil), psychological well being therapies (together with SSRIs for anxiousness and melancholy), and compounded weight reduction injections primarily based on semaglutide—the lively ingredient in Ozempic and Wegovy.
Non-prescription choices spherical out the catalog with biotin gummies, minoxidil topical options for hair regrowth, anti-aging skincare that includes retinol and hyaluronic acid, and acne-fighting regimens constructed round salicylic acid. Each product ships in discreet packaging, whereas digital consultations and ongoing help with licensed suppliers assist guarantee therapies are tailor-made to particular person wants.
Consolation and Usability
Opinions throughout platforms like Trustpilot and Reddit constantly spotlight the model’s frictionless expertise. Clients reward the convenience of finishing medical consumption types, securing quick consultations, and receiving computerized refills with out stepping right into a pharmacy.
Discreet transport eliminates the stigma round treating delicate well being considerations, and merchandise—from hair loss capsules to pores and skin serums—arrive with clear directions designed to maintain utilization intuitive. Many customers additionally respect the choice to handle subscriptions or pause deliveries simply by way of the app or web site, lowering the everyday “subscription entice” complaints frequent to DTC manufacturers.
Worth Evaluation
Positioned as a contemporary healthcare answer, Hims gives aggressive pricing in comparison with each in-person visits and rival telehealth platforms. Month-to-month hair loss plans, for instance, usually begin round $22 and cap close to $44—a relative cut price when factoring in bundled companies like session, prescription achievement, and transport.
Third-party opinions usually spotlight Hims’ subscription mannequin for lowering shock charges and making ongoing care extra predictable. That mentioned, savvy prospects ought to word: whereas the platform’s comfort is a serious draw, the general price might surpass what you’d pay for generic medicines sourced independently, due to baked-in service and packaging charges.
Delivery, Returns, Subscription Choices
Hims gives free commonplace transport for all subscription plans throughout the US, with most orders arriving inside 5 to seven enterprise days. Worldwide transport is at present unavailable.
Clients can handle, pause, or cancel subscriptions on-line at any time. Whereas prescription gadgets are non-returnable attributable to federal pointers, non-prescription wellness merchandise are eligible for a 30-day money-back assure based on the corporate’s return coverage.
Best Buyer Profile
Hims finest serves grownup males searching for discreet, low-barrier options for frequent well being considerations reminiscent of hair loss, pores and skin points, and sexual well being. People snug navigating on-line healthcare platforms and those that worth clear pricing and auto-ship refills are prone to profit most.
As prescriptions require medical evaluate, the model targets prospects open to digital consultations and follow-ups with licensed practitioners.
Product And Service Choices
Hims covers a broad spectrum of males’s well being wants via a mix of telehealth companies and specialised product traces. The model buildings its choices for comfort with choices for each ongoing subscriptions and one-time purchases.
Hair Loss Remedies
I discover Hims to be well-known for its hair loss remedy portfolio. The core choices embrace FDA-approved prescription medicines like finasteride and minoxidil.
For these preferring over-the-counter choices Hims offers thickening shampoos, conditioner and biotin gummies. The method usually entails a web based session with a board-certified supplier to evaluate suitability and prescribe medicines if acceptable.
Many shoppers have rated Hims’ hair regrowth plans positively highlighting the quick transport and discreet packaging. I’ve seen quite a few testimonials noting seen enhancements inside three to 6 months for constant customers. The subscription mannequin delivers the merchandise month-to-month and permits for simple adjustments or cancellations which provides flexibility in comparison with in-person pharmacy visits.
Skincare Options
Hims additionally gives dermatologist-backed skincare therapies focusing on frequent considerations reminiscent of pimples growing older and dryness. Their product suite options customizable regimens together with facial cleansers anti-aging lotions and pimples remedy gels with lively components like tretinoin and niacinamide.
Clients often share their satisfaction with the easy routines and clear directions. Hims’ instructional content material about skincare routines stands out as a powerful level for brand spanking new customers who might not have a lot prior expertise. A notable facet is the flexibility to seek the advice of just about with clinicians to tailor prescription skincare options to particular person wants.
Sexual Well being Merchandise
Within the realm of sexual well being Hims focuses on addressing points like erectile dysfunction (ED) and untimely ejaculation (PE). The model gives prescription medicines reminiscent of sildenafil (the lively ingredient in Viagra) together with non-prescription dietary supplements designed for total sexual wellness. The net analysis course of has earned reward for its privateness and effectivity permitting customers to entry remedy from residence.
Many opinions point out confidence within the authenticity of the medicines and satisfaction with the clear communication from suppliers. Discreet cargo additional provides to buyer consolation. Hims’ costs for ED medicines are sometimes decrease than these discovered at conventional pharmacies making them an interesting possibility for customers prioritizing comfort and affordability.
Person Expertise And Ordering Course of
For anybody contemplating Hims, the digital person journey is central to the model’s promise of simplicity and privateness.
Web site Usability
I discovered the Hims web site clear, well-organized, and designed for fast navigation. Classes like hair loss, psychological well being, and sexual wellness are featured in the primary menu, making it straightforward to seek out related options.
A web based evaluation guides new customers via a sequence of medically related questions earlier than recommending therapies. This strategy makes the method much less intimidating for folks unfamiliar with telehealth. All product descriptions record components, pricing, and certain outcomes in clear language.
Prescription merchandise embrace disclaimers and eligibility necessities, and stay chat help is offered for quick assist. All through my evaluate, I seen that buyer suggestions usually mentions the easy person interface and well-integrated help sources as main benefits. The cell website capabilities effectively, which is essential for customers who need entry on the go.
Subscription And Supply
Ordering from Hims entails organising a subscription mannequin by default. After medical analysis (for prescription gadgets), customers obtain month-to-month shipments with auto-refill, in order that they don’t have to fret about lacking a dose.
Prescription consultations are carried out by way of on-line types and generally adopted up by a video chat with a board-certified doctor, relying on the treatment. Most subscribers point out discreet packaging and branded containers, with no indication on the surface of the field concerning the contents, assuring privateness. T
The estimated supply time is usually 5 to 7 enterprise days after prescription approval. I seen constant reward in buyer opinions for the comfort of residence supply and the flexibility to pause or cancel subscriptions immediately via the person dashboard. Whereas prescription merchandise are non-returnable, the model gives a 30-day money-back assure on most non-prescription gadgets, a coverage that enhances confidence for brand spanking new prospects contemplating hair loss merchandise or males’s wellness kits from Hims.
Effectiveness And Outcomes
The effectiveness of Hims’ merchandise has turn into a focus for a lot of potential prospects. Outcomes can range by product sort and particular person, however each person testimonials and scientific analysis supply insights into what most males can count on from the model’s therapies.
Buyer Testimonials
Most Hims opinions spotlight noticeable enhancements, particularly for hair loss and ED remedy plans. Many shoppers point out seeing decreased hair shedding and early regrowth with finasteride and minoxidil after round three to 6 months. For instance, customers usually describe larger hair density of their frontal hairline and crown, aligning with the model’s claims about remedy timelines.
Within the space of sexual well being, many shoppers report elevated confidence and fewer interruptions associated to ED, citing the comfort of the web course of as a powerful constructive. Whereas some point out gentle unintended effects with prescription medicines like sildenafil, they have an inclination to charge help from Hims’ suppliers positively. Skincare merchandise obtain combined suggestions—many respect the tailor-made regimens, although just a few word it could take a number of months earlier than seeing important enhancements in pimples or pores and skin texture.
Product Class
Widespread Suggestions
Common Onset of Outcomes
Hair Loss Remedies
Fuller hair, decreased shedding
3–6 months
Sexual Well being
Improved confidence, fewer points
30 days or much less
Skincare
Smoother pores and skin, decreased breakouts
2–4 months
Medical Backing
Hims focuses on medicines and components with peer-reviewed scientific help. The hair loss merchandise characteristic FDA-approved therapies like finasteride and minoxidil, each of that are broadly accepted as efficient by dermatologists. Analysis exhibits that finasteride can gradual hair loss and promote regrowth in as much as 85% of males with male sample baldness, with outcomes usually showing after three to 6 months of constant use.
For ED treatment, sildenafil (a generic type of Viagra) has lengthy been the topic of scientific research that verify its security and efficacy for many males with erectile dysfunction. Hims prescribes these medicines solely after an analysis by board-certified medical doctors, following telehealth finest practices for pharmaceuticals.
The model’s skincare line makes use of components reminiscent of tretinoin, an FDA-approved retinoid clinically confirmed to deal with pimples and enhance pores and skin look. Whereas particular person outcomes can range primarily based on pores and skin sort and routine adherence, these components are commonplace in dermatological care.
You will need to word that Hims doesn’t assure outcomes for any remedy, and outcomes might rely upon private well being components or pre-existing situations. Clients who stay in line with their chosen routine and comply with medical recommendation are likely to report larger satisfaction primarily based on aggregated opinions.
Execs And Cons Of Hims
Navigating Hims’ choices reveals a mix of strengths and a few potential drawbacks, particularly for males exploring hair loss remedy, skincare, or prescription ED treatment. Primarily based on model claims, aggregated buyer opinions, and third-party professional assessments, I’ve outlined the primary advantages and limitations of Hims for anybody contemplating digital males’s well being options.
Execs
Handy On-line Consultations:Hims offers a telehealth mannequin that enables customers to finish consultations completely on-line. This protects time in comparison with in-person physician visits and helps keep away from awkward conversations for delicate subjects like hair loss or erectile dysfunction.
Discreet and Quick Delivery: Most orders ship in plain packaging to protect privateness—a characteristic that many shoppers point out as a key promoting level. Commonplace transport is usually quick and dependable throughout the US.
Clear Pricing and Subscriptions: All pricing for prescription and non-prescription merchandise is clearly listed with minimal hidden charges. Month-to-month subscription plans for core merchandise like finasteride and sildenafil often price lower than native pharmacies or in-person clinics.
FDA-Authorized Substances and Proof-Primarily based Care: Remedies for hair loss and sexual well being use clinically-backed, FDA-approved medicines reminiscent of finasteride, minoxidil, and sildenafil. This deal with science units Hims other than less-regulated on-line dietary supplements.
Bundled Telehealth Entry: On-line medical consultations, usually billed individually by different suppliers, are included at no extra charge with most subscriptions. This provides worth and lowers the general price for brand spanking new customers.
Person-Pleasant Expertise: The web site is clear and simple to navigate, with a guided onboarding quiz and easy subscription administration. Customers constantly report constructive experiences dealing with their prescriptions and refills via the dashboard.
Cons
Restricted In-Particular person Assist: Hims is designed for on-line care, so these needing bodily exams or quick medical assessments might not discover it appropriate.
Not Lined by Insurance coverage: Hims merchandise and prescriptions are out-of-pocket bills. Most choices will not be eligible for medical health insurance reimbursement, which can be an obstacle for some prospects.
Prescription Restrictions and State Availability: Sure medicines require approval by a healthcare supplier and might not be provided in all states attributable to telehealth rules. This will prohibit entry for some customers.
Blended Outcomes With Non-Prescription Skincare: Whereas prescription gadgets for sexual well being and hair loss usually obtain excessive scores, opinions for non-prescription skincare are extra variable. Some customers see seen enhancements, others report minimal distinction or gentle irritation.
No Returns on Prescription Objects: For security causes, prescription merchandise can’t be returned or refunded. Solely non-prescription items qualify for the 30-day money-back assure.
Execs and Cons Desk
Execs
Cons
On-line consultations, fast entry
No in-person supplier help
Discreet, quick transport to your door
Not lined by insurance coverage
Clear, aggressive pricing
Geographic/prescription restrictions
FDA-approved therapies
Blended opinions for non-prescription skincare
Bundled telehealth, no further charges
No returns/refunds for prescription gadgets
Simple subscription administration
Hims stands out for reasonably priced males’s wellness care by way of telehealth, discreet supply, and clear pricing on clinical-grade therapies. These options resonate strongly with grownup males searching for privateness and true comfort in managing hair loss, ED, and customary skincare points on-line.
Closing Verdict
After a full breakdown of its companies, pricing, and buyer suggestions, this Hims evaluate makes it clear: the model stands out as a compelling possibility for males seeking to deal with hair loss, sexual well being, skincare, psychological well being, and even weight administration with out the friction of conventional healthcare techniques. With over 2.2 million lively subscribers and a rising catalog of prescription and non-prescription therapies, Hims has confirmed it could possibly again up the hype with actual accessibility and outcomes.
Should you worth discreet service, clear pricing, and the comfort of managing your well being completely on-line, Hims is properly price contemplating. Simply have in mind: whereas the platform excels at treating frequent, low-risk considerations, it’s not a alternative for complete in-person medical care when extra critical situations come up.
Backside line? For reasonably priced, hassle-free males’s wellness options—delivered in plain packaging, with out the pharmacy awkwardness—Hims delivers precisely what trendy customers are in search of.

The editorial crew at FashionBeans is your trusted associate in redefining trendy males’s type. Established in 2007, FashionBeans has developed into a number one authority in males’s style, with tens of millions of readers searching for sensible recommendation, professional insights, and real-world inspiration for curating their wardrobe and way of life.Our editorial crew combines over 50 years of collective expertise in style journalism, styling, and retail. Every editor brings specialised experience—from luxurious style and sustainable type to the most recent grooming know-how and perfume science. With backgrounds starting from GQ and Esquire to private styling for celebrities, our crew ensures each suggestion comes from a spot of deep business data.