Image a Swiss Military Knife™. You’re in all probability picturing a Victorinox Swiss Champ. The enduring crimson, the white cross & defend, the countless array of instruments you possibly can pull out, one after the other. I’m not a thoughts reader, however I do know that’s what you’re imagining as a result of that’s precisely what each man’s been picturing for over 100 years. Since 1897, to be actual.
I nonetheless bear in mind the primary time I noticed my previous man’s Swiss Military Knife. I used to be perhaps six? Seven? First or second grade, in all probability. It felt like I’d simply witnessed magic. How may all that match into such a tiny, unassuming factor?
A Victorinox pocket knife is a ceremony of passage. That first time I noticed one, I puzzled, “Can that factor do every thing?” And now, as I maintain my very own, I feel, “I can conquer something.” There’s one thing inherently satisfying about fixing stuff with it. And with its 33 instruments, I get to expertise that satisfaction on repeat. Swiss-made, with the precision you’d anticipate, it’s every thing you want. Nothing you don’t. Plus, it’s smaller than your iPhone. Take that, app retailer.
